The New Archetype of Women CEOs
News Not Noise · 45 minutes ·

The New Archetype of Women CEOs

Women's greatest strengths in the workplace are also their most underestimated.

That’s what CNBC senior media & tech reporter Julia Boorstin explains in her new book, "When Women Lead."

Boorstin sat with sixty powerhouse female CEOs and leaders. In the book, she weaves their stories together with research on the most effective strategies women CEOs deploy at work. She provides invaluable lessons for anyone in the workplace.

In this conversation, Boorstin explains how women like Katrina Lake, Lena Waithe and Gwyneth Paltrow not only rose to success but empower — and listen — to the people they lead. She breaks down the reasons empathy, gratitude and vulnerability can be superpowers for women leaders. And she shares key insight on confidence, pitching to investors and how women can unlock their leadership potential.

In 2012, Boorstin founded the CNBC Disruptor 50, an annual list of 50 forward-thinking private companies that inspire change. For years she’s followed the work of women leaders in her role at CNBC and a former reporter for Fortune Magazine.

Pre-order When Women Lead here:

Julia Boorstin

You can follow Jessica Yellin here:

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Jessica Yellin is the founder of News Not Noise, a channel dedicated to giving you news with real experts and providing facts, not panic attacks.

Jessica is a veteran of network news, traveling the globe, covering conflict and crisis. A former Chief White House Correspondent for CNN, she reported from around the world and won awards.

Now, Yellin uses her voice to break down the news, calmly and clearly for you -- free of punditry, provocation, and yelling.

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