Ben Goldstein, the VP of Marketing at Nutshell joins the podcast. He walks us through the five biggest objections marketers face internally. Ben breaks down each objection and gives you a step-by-step plan to have the confidence you need when talking to the c-suite.
Ben's Article on Marketing Objections: https://www.entrepreneur.com/article/421988
Ben's LinkedIn: https://www.linkedin.com/in/benjaminjgoldstein/
Nutshell's Website: https://www.nutshell.com/