#4: Jon Sherman - Building and Monetizing a Following
How To Quit Your Day Job · 51 minutes ·

#4: Jon Sherman - Building and Monetizing a Following

Jon Sherman created practical golf as a way to provide a complete guide for any level of golfer looking to improve their game. After some time the website grew into what is now the de facto place to go for new golfers, and has parlayed that into a high selling book, 101 Mistakes All Golfers Make (and how to fix them), with another one on the way. In this episode we go through what it's like to build an audience and monetize it through different means. Most importantly, Jon quick his day job along the way and no longer has to work the 9-5

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