It’s trendy right now for leadership teams to craft lofty statements of purpose. But Darci Darnell, a Bain partner and coauthor of the new book Winning on Purpose: The Unbeatable Strategy of Loving Customers, says the organizations that succeed in inspiring their teams with the company’s sense of purpose don’t just craft these mission statements, they help employees understand their role in these missions.

The Net Promoter System Podcast – Customer Experience Insights from Loyalty Leaders
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31
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1 year ago
Ep. 191 Darci Darnell | Ping-Pong Tables Don’t Inspire Employees, Real Autonomy Does
Bain’s Darci Darnell says freeing your employees from common constraints can inspire your team and instill in them a lasting sense of purpose.Similar podcasts
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