Proof to Product
Ranked in the top 1% of ALL podcasts, the Proof to Product podcast is your trusted resource for sustainable business growth - especially if you make and sell physical products!Join Katie Hunt, each week as she shares strategies & solutions to enhance your sales & marketing so that you’re building a business that supports your best life.
If you’ve ever asked yourself can I make money selling physical products? Am I ready to sell my products wholesale to stores like Target, Anthropologie, Nordstrom or Barnes & Noble? When should I consider hiring a sales team or sales reps? Can I really turn my passion into profits? Whether you’re a just starting out on your business journey or you’ve been at it a while growing an empire, this show is for you.
Proof to Product is like on-demand business school for product sellers spanning a wide range of industries. Whether you’re in home decor, apparel, beauty, food & beverage, hand-made items, jewelry, consumer gifts or the stationery world, you’ll gather new ideas each week to help you grow your profit, build your team and lead with integrity.
Host Katie Hunt and her guests bring you actionable ways to expand your product line, manufacturing overseas, optimize your e-commrce websites on Shopify, Faire, Etsy, Abound, Tundra, Squarespace or in brick & mortar locations. How to start or scale wholesale sales including pitching stores, wholesale outreach, trade show exhibition, working with sales reps, managing inventory, warehousing product, sales systems, wholesale follow-up strategies and working with key accounts. Marketing strategies for small businesses including content creation, leveraging tik tok and instagram tactics without feeling burned out, why you can’t rely solely on social media for sales and why email marketing systems on platforms like Klaviyo, Flodesk and Active Campaign are so powerful. Listen in as Katie and our guest experts help you strategize and tackle your biggest business goals.
Host Katie Hunt brings a unique perspective to entrepreneurship. Since 2011, she’s helped thousands of product brands get their products on the shelves of their favorite retail stores through her Paper Camp program (www.prooftoproduct.com/papercamp). Prior to that she worked in the corporate world for over a decade leading business development and marketing teams. She has two MBAs - one in finance and one in marketing. And, she owned & operated her own product based business for over 8 years, selling her products to stores throughout the world from her garage. Katie knows the struggles you face as a product based business and she’s here to pull back the curtain and share her best kept secrets so that you don’t have to learn things the hard way.
Find our free trainings & resources for product based business owners at www.prooftoproduct.com/resources www.prooftoproduct.com
🎧 Podcast episodes
Listen to 431 episodes
36
minutes
·
1 week ago
297 | Building a Handmade Food & Beverage Brand with Ashleigh Evans, InBooze
24
minutes
·
1 month ago
292 | Task Management vs. Energy Management with Ashley Brown, Routines & Things
14
minutes
·
2 months ago
290 | The Pros and Cons of Using Your Personal Name for Your Product Business Name with Katie Hunt
29
minutes
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2 months ago
287 | Preparing Your Handmade Product Business for Economic Downturns with Jess Van Den, Create & Thrive
16
minutes
·
3 months ago
284 | 4 Common Wholesale Mistakes and How to Correct Them with Katie Hunt
48
minutes
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3 months ago
282 | From Corporate Product Designer to Intentional Business Owner with Amy Frazer, Keller Design Co
31
minutes
·
4 months ago
280 | Selling wholesale to Nordstrom, Anthropologie & REI with Lana Effron, Lana's Shop
30
minutes
·
5 months ago
277 | Maximizing online sales on Amazon and Shopify with Grace Hayden | Shopify Simplified
34
minutes
·
5 months ago
276 | Attracting customers, collaborations & partnerships with Kathy Cano-Murillo, Crafty Chica
31
minutes
·
6 months ago
275 | How to Improve Your Customer Journey with Jordan Kentris, A Good Day
24
minutes
·
6 months ago
274 | Focusing on SEO led to over 600% growth in website visitors with Ashley Jankowski | The Typeset Co
26
minutes
·
6 months ago
273 | How she found her overseas manufacturing partners with Ashley Jankowski, The Typeset Co
38
minutes
·
6 months ago
272 | Creating an entirely new product category with Kristina Schlegel, Make Bake
35
minutes
·
7 months ago
269 | Over 150 Retail Markets in 3 Years with Danella Ruth McKinnon, McKinnon Collective
16
minutes
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8 months ago
266 | How to Communicate Price Increases to Your Customers with Katie Hunt
25
minutes
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8 months ago
265 | 8 Tips to Prepare for Black Friday Sales with Mei Pak, Creative Hive Co.
30
minutes
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8 months ago
264 | Looking Back at 10 Years in Business with Nikki Tyler, Little Lovelies Studio
29
minutes
·
9 months ago
261 | Selling to a National Retail Chain with Krishna Chavda, NANU Studio
33
minutes
·
9 months ago
259 | Launching Wholesale & Exhibiting at SF now with Christine Herrin, Everyday Explorers Co.
32
minutes
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9 months ago
258 | Scaling to 500 Wholesale Accounts with Brittany O'Brien, Brittany Paige
10
minutes
·
10 months ago
256 | 4 ways to measure trade show success excluding sales with Katie Hunt
48
minutes
·
10 months ago
255 | Your Emotions Make Your Business Stronger with Kiwi Schloffel, Your Gal Kiwi
34
minutes
·
11 months ago
254 | Identifying & Overcoming Burnout with Valerie Hamaker, Generation Xhausted
34
minutes
·
11 months ago
254 | Identifying & Overcoming Burnout with Valerie Hamaker, Generation Xhausted
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